Full-service content creation, scheduling, publishing, and reporting across LinkedIn, Instagram, Facebook, and X. Four platforms, covered deeply, by a senior team. Approval-driven workflow. Built for companies that have outgrown DIY but aren't ready to hire a full in-house team.
Social media is a constant production demand colliding with finite team time. The pattern is predictable: strong start, slipping calendar, declining quality, eventual silence. We've seen it dozens of times, and the fix isn't more effort from your team.
The calendar starts strong in January, slips in March, and disappears by June. Customers visit your profile, see the last post was eight weeks ago, and quietly conclude you're not paying attention. Inconsistency is worse than not posting at all.
The first ten posts of the year are thoughtful. The next twenty are recycled stock photos and quote graphics. By month four, the social channel is full of content nobody on the team is proud of and nobody outside the team engages with.
A genuinely good in-house social manager runs $70K to $90K plus benefits, plus design support, plus video help, plus the manager's manager. For most companies it's a six-figure commitment for one role that most months has fewer than 40 hours of real work.
Most social agencies churn through interns producing template carousels for dozens of clients at a time. The work looks identical across every account because it is identical, with the brand colors swapped. Your social presence ends up indistinguishable from your competitors'.
We've built marketing software for 30 years. Marketing automation platforms, social tooling, analytics dashboards, campaign systems, attribution platforms. We've shipped the kind of software that other marketers use every day, which means we understand social media management from the inside out: what scales, what breaks, what looks easy and isn't, what looks hard and is actually trivial with the right process.
Most social agencies hire interns and recent graduates to produce content for dozens of clients at once. The work looks identical because it is identical, with the brand colors swapped. We don't operate that way. Our content team is senior, the strategy comes from people who've built marketing software at scale, and the work goes through real approval, not assembly-line publishing.
We also believe in a sharp division of labor. We handle content creation, scheduling, publishing, and reporting. Your team handles community engagement, replies, and DMs, because the brand voice in conversations belongs with the people who actually work for your company. That separation is intentional and it's part of why our work is better than the agency average.
No 90-day onboarding marathons. Brand intake, foundation month, content engine. Most clients are publishing approved content by week three.
Call 484-650-3808 or contact us. 30 minutes. We learn your brand, your voice, your goals, and which platforms actually matter for your business.
Brand-voice training, content templates, posting calendar, and the first month's content produced and scheduled. You see everything before it goes live and approve what publishes.
Monthly content calendars, weekly production, approval-then-publish workflow, and a real performance report at the end of each month. You stop thinking about social. We make sure it's always working.
Most social media problems come from blurred ownership. We draw a clear line, and the work gets better on both sides of it.
The dividing line is content production versus relationship management. We make sure there's always something worth talking about. Your team handles the conversations, because that's where your brand voice lives.
LinkedIn, Instagram, Facebook, and X. We focus on the platforms where most of our clients see real business results, and we go deep on each rather than spreading thin across every social network in existence.
Thought-leadership posts, company updates, employee spotlights, hiring content, and long-form articles. LinkedIn is where B2B trust is built and where most professional buyers research vendors before reaching out. The platform that drives the most measurable business results for most of our clients.
Photo posts, carousels, Reels, and Stories. Visually-led brands live here. We produce native Instagram content that doesn't look like it was cross-posted from somewhere else, because it wasn't. Real on-brand graphics, real photo composition, and Reels edited for the Instagram algorithm specifically.
Local-business posts, community updates, event promotion, and the steady cadence that Facebook's algorithm rewards. Still the highest-reach platform for a lot of service businesses, especially regionally. Often underestimated by companies that have moved on, still essential for companies whose customers haven't.
Real-time updates, news commentary, and conversational presence for brands where an X audience still matters. We're honest about platform realities: X drives less than it used to for most brands, and we'll tell you whether it's worth the effort for yours rather than padding the calendar with posts nobody sees.
The full content surface area of modern social media. Mix and match to fit your platforms, your audience, and the content you already have to repurpose.
Instagram and Facebook Reels edited from footage you already have. Vertical reformat, captions, hook editing, music selection, and platform-native pacing. We don't film on-site, but we make the most of what you've already shot.
Multi-slide LinkedIn and Instagram carousels for thought leadership, how-to content, case studies, and educational sequences. Carousels typically out-engage single-image posts by 3 to 5 times when the content earns the swipe.
Branded graphics, product photography, team spotlights, behind-the-scenes content, and the photo posts that anchor a feed. Designed in your brand system, not in a generic template.
If you have a podcast, webinar, or long-form video, we cut it into 10 to 30 short clips with captions, hooks, and platform-specific edits. One hour of source content becomes a month of social posts.
Daily Instagram Stories, Facebook Stories, and LinkedIn ephemeral content that keep the brand visible between feed posts. Polls, behind-the-scenes, links, and engagement-driving prompts.
Long-form LinkedIn posts and X threads written in your voice, drawing on your team's expertise. We interview your subject-matter experts, capture the substance, and translate it into the rhythm of each platform.
Coordinated content for product launches, seasonal promotions, hiring pushes, and event coverage. Not just one post: a full campaign arc with teaser, launch, sustain, and recap content across the platforms that matter for the campaign.
Most companies have more usable content than they realize: blog posts, case studies, customer photos, internal videos, conference recordings, founder interviews. We mine the archive and turn it into a steady content stream.
Most social-management problems come from opaque process. You have no idea what's coming next, what's been published, or whether anything is working. We run the work the way a senior in-house team would: predictable cadence, clear approval steps, real reporting.
The result is social media that operates like an internal department: dependable, on-brand, and producing real performance data instead of vanity numbers.
At the end of every month you get a real performance report, not a screenshot of platform analytics with our logo on it. We pull data across every platform, analyze what worked and what didn't, and use the findings to shape the next month's calendar.
The report is built to make decisions easier, not just to demonstrate that we did the work. Each month's recommendations feed directly into next month's content calendar, so the work compounds instead of starting over.
Two tiers. Both fully managed by our senior team. Pick the one that matches the level of strategic oversight your business needs. Annual billing, three-month minimum, no setup fees.
Billed annually ($5,988/year)
3-month minimum
We handle content creation, review, and publishing. You approve every post before it goes live.
Billed annually ($15,588/year)
3-month minimum
Everything in Managed plus strategic oversight. Dedicated content strategist who builds the roadmap and runs the work month over month.
Need something different? Multi-brand engagements, agency partnerships, and custom enterprise scopes are available on request. Contact us to discuss.
A silent social channel isn't neutral. It's a signal. Customers research your brand before buying, and a LinkedIn page that hasn't posted in six months tells them you're not paying attention. Recruits look at your social before applying, and a quiet feed makes the company look smaller and less alive than it actually is. Algorithms downrank inactive accounts, so the longer you've been silent, the harder it is to come back.
Meanwhile, your competitors with active social are filling the cultural space your brand should occupy. The audience is not waiting for you to decide whether to post. They're forming opinions based on what they see now.
The right time to fix social is before the silence becomes the story.
Headquartered in Reading, with a strong service-area focus on Berks County, Lancaster County, the Lehigh Valley, Schuylkill County, and the greater Philadelphia metro. National engagements welcome.
Social media management for businesses across Berks County, including:
Social management across Lancaster County, including:
Social management across Lehigh County, including:
Social management across Schuylkill County, including:
The questions companies ask before hiring a social media management partner.
Content strategy, monthly content calendars, copywriting, graphic design, video editing (from footage you provide), scheduling, publishing, performance monitoring, and a monthly report. Everything required to keep your social channels active, on-brand, and producing measurable results, with the exception of community engagement (replies, comments, DMs), which stays with your team. See the 'what we cover, what stays with you' section above for the full breakdown.
Two reasons. First, the people best positioned to respond to your customers are people who actually work for your company and know the customer history, the product roadmap, and the brand voice from the inside. Outsourced community engagement almost always sounds outsourced. Second, separating content production from community engagement is the right division of labor: we make sure there's something worth talking about, your team handles the conversations. It's a feature of how we work, not a limitation.
No. We focus exclusively on organic content management. If paid social is part of your strategy, we'll point you toward agencies and consultants who specialize in it, and we'll happily coordinate organic content with whatever paid campaigns you're running. We've found that focusing on organic content lets us go deeper for our clients than agencies that try to do everything at once.
Volume depends on your platforms and your engagement strategy. A typical client publishes between 40 and 120 pieces of content per month across all platforms, including feed posts, Stories, short-form video, and LinkedIn long-form. We'd rather publish 60 strong posts than 200 weak ones. Volume targets are part of the initial strategy conversation.
LinkedIn, Instagram, Facebook, and X. Four platforms, covered deeply. We've intentionally focused our managed service on the platforms where most of our clients see measurable business results. If TikTok, YouTube Shorts, Pinterest, or Threads are core to your strategy, we'll point you toward specialists who do those well rather than claim coverage we can't deliver at the same standard.
We don't film on location. We work with footage you already have: existing brand video, podcast recordings, webinar replays, conference footage, customer testimonial videos, and content shot by your team or your videographer. We turn that source material into platform-native short-form video with captions, edits, hooks, and platform-appropriate pacing. Most clients are surprised how much usable content they already have.
Yes, that's the point. The first month is heavy on brand-voice training: we read your existing content, listen to your team, study your customer reviews, and produce sample content for your approval before anything goes live. By month two, the team is producing content that sounds like you wrote it, because we've internalized the voice. Brand-voice consistency is the entire foundation of the work.
Yes, that's the default. Posts move through a review queue where you approve, edit, or reject each one before it publishes. Some clients reduce this to weekly batch approvals once trust is established; some keep per-post review forever. Either is fine. You're never surprised by something we posted.
You do, fully. All copy, graphics, video edits, and creative assets we produce are your property under standard work-for-hire terms. If you ever stop the engagement, you keep everything we made for you, including the templates, the brand-voice documentation, and the calendar of approved-but-unpublished content.
Reach, engagement rate, follower growth, top-performing posts, and conversion-relevant signals like profile visits, link clicks, and inbound message volume. We don't chase vanity metrics. The monthly report shows what moved, what didn't, and what we're changing for next month. The goal is meaningful audience growth and engagement, not bigger numbers on a slide.
We strongly prefer it. Most companies have more usable content than they realize: existing photo libraries, customer photos with permissions, internal team videos, podcast and webinar recordings, conference footage, founder interviews, and case-study material. We'll mine the archive in the first month and turn what we find into the foundation of the content engine.
Anywhere from established small businesses to mid-market companies. Social media management is most valuable for companies that have outgrown DIY but don't have the budget or the volume to justify a full in-house social team. If you have one person managing social as 30% of their job and the cracks are showing, you're our buyer profile.
We're headquartered in Reading, Pennsylvania, with a strong service-area focus on Berks County, Lancaster County, the Lehigh Valley, Schuylkill County, and the greater Philadelphia metro. That said, social media management is a remote-friendly business, and we work with clients nationally. Geography matters less for social than for in-person services.
Both managed tiers run on a three-month minimum commitment after onboarding. The reason is honest: brand-voice training takes a real first month, the content engine starts producing meaningful results in month two, and month three is where the strategy compounds. A one-month engagement doesn't give either side enough time to do the work justice. After the initial three months, the engagement continues month to month and you can pause or stop with a clean exit any time.
Yes, at any point after the first three months. Most clients start on Managed, see the work, and either stay there or upgrade to Managed+ once they want the strategic oversight layer (dedicated strategist, monthly strategy call, formal performance report). Downgrades work the same way in reverse. We don't charge a switching fee and we don't hold the engagement hostage.
Yes. After the initial three-month minimum, the engagement runs month to month. If you need to pause for budget reasons, change scope, or take it back in-house, you have a clean exit at any time. We hand off the brand-voice documentation, approved content templates, and any unpublished assets so you can keep going without us.
Stop watching the calendar slip. Call 484-650-3808 or schedule a strategy call. 30 minutes. No hard sell, just a real conversation about whether this is the right fit.